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Six MUST HAVE WordPress Tools for SEO June 9, 2009

Posted by Richard Shatto in Blogs, Web Strategy, Web Technology.
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These are the six plug-ins Social Media Mastermind JohnHaydon.com uses on his site – and they have worked wonders! All in One SEO Pack – This plugin beefs up SEO modifications to your WordPress blog to achieve Search Engine Optimization. Google XML Sitemaps Generator – This plugin creates a Google sitemaps compliant XML-Sitemap to help search engine spiders to crawl your content. Broken Link Checker – Have you ever linked to a website that months later goes dead? This hurts your SEO. This plug-in notifies your immediately so that you can remove these dead ends. SEO Friendly Images – Automatically updates all your images with proper alt and title attributes – getting you more traffic from Google Image Search. SEO Slugs – Search engines ignore keywords such as "you" and "the". Removing these keywords will. This plugin will automatically remove these unused common keywords for you – improving your search engine ranking. No Self Pings – Interlinking helps users stay on your blog, but can decreases your. This plugin removes all pingbacks from own site. Thanks to John Hayden, of johnhaydon.com who has some of the most helpful and well articulated Social Media Information on the internet. WOOT!

Richard Shatto
Wordstorm Communications
Facilitating Innovative Business Growth
34650 Baldwin Road | Abbotsford BC | V2S 7H9
C | 604-807-6334 | wordstorms@gmail.com
LinkedIn | www.linkedin.com/in/rickshatto
Blog | https://rshatto.wordpress.com  
Twitter | http://twitter.com/RickShatto
Skype | iamubiquitous

Posted via email from richard’s wordstorm on posterous

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Dog paints picture to help Austrialian friends February 22, 2009

Posted by Richard Shatto in Blogs, Social Media.
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Sparky in his studio

Sparky in his studio

This is Sparky Barky, an artist, a writer and an actor.

Last week Sparky was struck with an idea to offer up one of his original paintings for a charity auction on eBay… with the proceeds going to four-legged victims of Australia’s fires.

Sparky’s Blog 
Sparky’s YouTube Channel 
Sparky’s eBay Painting

The painting, an acrylic on paper, was done in his studio in British Columbia Canada. Sparky is genuinely excited about the potential to do his part in raising some support help his fellow four-legged friends and their humans, who have suffered enormous loses.

A writer in the social media sphere, Sparky has been pawing a dog blog on BlogSpot (he immediately took to that name) for two or three years. He is also a budding YouTube star, with a channel following that grows daily. 

Sparky thanks everyone for their interest in his cause and hopes that you`ll cliek through to his eBay page to place a bid for his painting. The winner will get a signed copy, and ALL proceeds will go to the charitable cause. 

If you`d like to know more about Sparky and his human, please click through to his blog for a quick read, or watch a video or two. 

And again, if you feeling a little philanthropic, he and his friends would be more than grateful. You`ll be getting an honest-to-goodness SparkyBarky original… a once in a lifetime experience. 

Sparky would also like you to forward this to anyone (young or old, canine, human – even feline) who might have an interest.

Again those links are:
 

I`ve agreed to help Sparky out a bit. I`ll be  monitoring the hits and links for the next few days and I’m also going to send out a few  Twitters. I hope you`ll share this as well. 

HubSpot’s Brian Halligan on Blog Analytics February 11, 2009

Posted by Richard Shatto in Blogs.
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WordPress and BlogSpot Fall Short .

Today, I was having an exchange with Dennis Schiraldi, a Linkedin connection and he sent me a link to HubSpot. Now, being a marketer, you’d  suppose that not knowing about this HubSpot, I must have been completely comatose for a while. But, there you go… it was indeed new to me. Not any more. After pouring over the site, for  what must have been 90 minutes or more (I lose track of time when I’m having fun), I came across this blog. 

Brian Halligan, CEO and Founder of HubSpot recently wrote the blog named How Blogs Fall Short. It’s about shortcomings of the major blog engines like WordPress, the one I use, for business users. 

 He expresses 3 issues:

  1. Blog engine analytics only give you the “attraction side” of the prospect to customer (revenue) equation, not the conversion side.  
  2. Blog engines make it difficult to properly brand the blog for the business. It also frustrates the corporate website metrics by the blog’s naming conventions. 
  3. Blog engines do not provide the conversion tools to properly qualify the newly attracted prospects. 

Brian may be correct in his analysis.

He asked for a comment on the blog, and as I’m a new blogger, still feeling my way around, poking at the various tools and widgets available for WordPress, I’m not sure I can adequately comment, except to say it does seem these various widgets/tools do provide, or are trying to provide the analytics it question.

Brian, perhaps if you have a solution(s), you’d like to share them. I’m sure there are many of us willing to listen.

Richard Shatto
Wordstorm Communications
Facilitators for Innovative Business Growth 
C | 604-807-6334 | wordstorms@gmail.com 
LinkedIn | http://www.linkedin.com/in/rickshatto
Blog | https://rshatto.wordpress.com  
Twitter | http://twitter.com/RickShatto
Skype | iamubiquitous